If you’ve ever shopped at Primark, you already know how satisfying it feels to walk out with stylish fashion at affordable prices. But there’s something even more rewarding than great deals — Primark gives you a chance to win a £1000 gift card just for sharing your feedback. The company’s official Primark Survey lets shoppers like you express your opinions about their store experience and enter a free prize draw. It’s a win-win: you help Primark improve its service, and you get the chance to enjoy free rewards, coupons, and gift cards.
Quick Bio of Primark Survey
| Category | Details |
|---|---|
| Survey Name | Primark Customer Experience Survey (TellPrimark) |
| Official Website | primark |
| Organized By | Primark Stores Limited |
| Purpose of Survey | To collect customer feedback and improve service quality and shopping experience |
| Survey Method | Online feedback form (via receipt code entry) |
| Eligibility | Must be 18 years or older and a legal resident of the UK or Ireland |
| Entry Requirement | Valid Primark receipt with a unique survey code |
| Reward/Prize | Chance to win a £1000 Primark Gift Card or other rewards like coupons and vouchers |
| Survey Duration | Takes around 5–10 minutes to complete |
| Entry Limit | One survey per receipt per person |
| Participation Fee | Completely Free |
| Prize Draw Frequency | Monthly draw for eligible participants |
| Survey Goal | To enhance customer satisfaction, staff performance, and product quality based on real feedback |
What Is the Primark Survey?
The Primark Survey, also called the TellPrimark Feedback Survey, is an official online questionnaire where customers share their shopping experiences. Every receipt you get from Primark contains a unique survey code that allows you to access the survey.
Primark uses this information to understand customer satisfaction levels — whether you were happy with the store’s cleanliness, product quality, price tags, or staff behavior. The feedback helps the brand improve the shopping experience across all its stores.
More importantly, completing the survey automatically gives you a chance to win a £1000 Primark gift card, which can be used for your next shopping trip.
Why Primark Values Customer Feedback
Primark believes that listening to customers is the best way to grow. Your honest feedback helps them recognize what works well and what doesn’t. For instance, if several customers report that checkout lines are slow or stock is limited, Primark can make changes to fix those problems.
This approach not only improves customer satisfaction but also helps the company make strategic decisions about product design, pricing, store layout, and staff training. In other words, every survey you fill out contributes to a better shopping experience for everyone.
Benefits of Participating in the Primark Survey
Taking part in the Primark Survey comes with multiple advantages — both for you and for the company.
- Win a £1000 Gift Card
The highlight of the survey is the grand prize draw, where participants can win a £1000 Primark gift card. Winners are chosen at random, and the prize can be used in any Primark store. - Earn Rewards and Coupons
Occasionally, Primark offers special vouchers, discounts, or promotional codes to survey participants. These can be redeemed on your next purchase, adding extra value to your feedback. - Improve Your Favorite Store
By taking a few minutes to share your honest opinion, you help Primark enhance product quality, store environment, and customer service — making your future visits more enjoyable. - Easy and Free Participation
The survey is entirely free to enter. All you need is a valid purchase receipt and a few minutes of your time.
What You Need Before Starting
To fill out the survey smoothly, make sure you have the following items ready:
- A recent Primark receipt with a valid survey code.
- A device with an internet connection (mobile, tablet, or computer).
- A few minutes of quiet time to answer questions truthfully.
Remember, each receipt is valid for one entry only, and surveys are time-limited — usually valid for a few days after purchase.
Step-by-Step Guide to Complete the Primark Survey

Step 1: Keep Your Receipt Safe
Your receipt contains the survey entry code you’ll need. Don’t lose it after your shopping trip.
Step 2: Visit the Official Website
Go to the official Primark survey website — primark or the regional version printed on your receipt. Avoid fake websites offering “free rewards” that don’t match the official Primark domain.
Step 3: Enter the Survey Code
Type in your receipt code and other required information such as store number, date, and time of visit.
Step 4: Answer the Questions
The survey asks about:
- Overall satisfaction with your visit
- Staff friendliness and helpfulness
- Product variety and quality
- Store cleanliness and organization
- Pricing and checkout experience
Answer all questions honestly and completely — Primark values genuine feedback over exaggerated praise.
Step 5: Enter the Prize Draw
At the end of the survey, you’ll be asked for contact details such as your name, phone number, or email address. These are used to notify you if you win.
Step 6: Submit Your Survey
Once submitted, you’ll see a confirmation message. You’re now officially entered into the £1000 gift card draw.
What Happens After Submission
After submitting your responses, Primark’s system securely stores your data for analysis. Each month, a random draw selects winners from the valid entries. If you’re lucky, you’ll receive an email or call confirming your prize.
Even if you don’t win immediately, your feedback still matters. Primark regularly reviews responses to identify improvement areas, such as expanding product lines or hiring more staff during busy hours.
Real Value Behind the Survey

Some people think online surveys are just marketing tools, but Primark’s feedback program genuinely helps customers. It’s part of their commitment to transparency, quality, and trust. When customers notice that their suggestions lead to real changes — like shorter checkout times or new clothing ranges — they become more loyal to the brand.
Primark understands that rewarding customers for their time is an important part of appreciation. That’s why the survey combines feedback with incentives like coupons, special discounts, and the famous £1000 gift card.
Important Rules and Eligibility
Before taking the survey, make sure you meet these basic conditions:
- You must be 18 years or older.
- You must be a resident of the UK or Ireland.
- Each receipt allows one entry per person.
- Employees, staff, or their immediate family members cannot participate.
- Winners are selected randomly and notified through their provided contact details.
Always read the terms and conditions on the official website before entering.
Tips to Improve Your Experience
Although the prize draw is random, here are a few smart tips to make the most of your entry:
- Always check your receipt before leaving the store — make sure it has the survey code printed clearly.
- Complete the survey soon after your visit while the experience is fresh in your mind.
- Provide genuine, detailed feedback — brands value constructive opinions more than one-word answers.
- Double-check your contact information so you don’t miss any prize notifications.
How Primark Uses Your Data
Your responses are analyzed by Primark’s customer insights team to understand patterns and satisfaction trends. They use this information to:
- Improve store management and service quality.
- Develop better products and styles based on customer demand.
- Strengthen loyalty programs and promotional campaigns.
Primark ensures your data is handled safely and used only for improving its services.
Common Questions
Is the survey free?
Yes, completely free. No payment or purchase beyond your shopping receipt is required.
Can I enter multiple times?
Yes, as long as you have different receipts from separate purchases.
How do I know if I won?
Winners are contacted directly by Primark representatives via email or phone.
Is my personal data safe?
Yes, Primark follows strict privacy policies to protect participant information.
People Read Also: AcademyFeedback — How to Share Your Experience and Win a $1,000 Gift Card
Conclusion
The Primark Survey is more than a feedback form — it’s your opportunity to share your voice, influence store improvements, and possibly win a £1000 gift card for doing so. Taking part is simple, safe, and completely free.
Next time you shop at Primark, don’t just enjoy the bargains. Keep your receipt, visit the survey page, and take a few minutes to share your honest feedback. Your opinions help shape the future of one of the world’s most popular fashion retailers — and who knows, you might walk away with a big reward too.
(FAQs)
How can I join the Primark Survey?
You can join by visiting the official website printed on your Primark receipt (usually www.tellprimark.co.uk) and entering your survey code.
What is the reward for completing the survey?
By completing the Primark Survey, you get a chance to win a £1000 gift card, plus you may receive extra rewards like discount coupons or promotional vouchers.
Is the Primark Survey free to enter?
Yes. It’s completely free — you only need a valid purchase receipt from a Primark store.
Can I take the survey more than once?
Yes, you can take the survey multiple times, but each entry must have a different receipt with a new survey code.
How will I know if I win the £1000 gift card?
Winners are contacted directly by Primark through the email or phone number you provided during the survey entry.
